Answer :
The consumer is willing to pay $99 to get one more pound of steak.
The given equation represents the consumer's preferences over dinner. The utility function is expressed as U = -35 Chicken + 99 Steak + 77 Fish - 15 Costs, where Costs represents the cost of the dinner, Chicken represents the amount of chicken in pounds, Steak represents the amount of steak in pounds, and Fish represents the amount of fish in pounds.
To determine how many dollars the consumer is willing to pay for one more pound of steak, we need to focus on the coefficient of the Steak term in the utility function. In this case, the coefficient is 99. This means that for every additional pound of steak, the consumer is willing to pay $99.
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