1. Discuss the action points in the UN Millennium Goals, and report on how many goals were achieved.




2. Examine and present a short discussion of the updated UN Sustainable Development Goals http://www.undp.o rg/content/undp/e n/home/sustainable-developmentgoals.html




3. Provide a brief overview for the advertising creative for a social marketing campaign message to encourage citizens to make changes or request changes by their government in funding poverty alleviation through the UN. Consider applying message framing approaches.




United Nations Millennium Development Goals (MDG) and Targets for 2015


Goal 1. Eradicate extreme poverty and hunger.


Target 1. Reduce by half the proportion of people whose income is less than one dollar a day (1990-2015).


Target 2. Reduce by half the proportion of people who suffer from hunger (1990-2015).


Goal 2. Achieve universal primary education.


Target 3. Ensure that, by 2015, children everywhere, boys and girls alike, will be able to continue with their full course of primary schooling.


Goal 3. Promote gender equality and empower women.


Target 4. Eliminate gender disparity in primary and secondary education, preferably by 2005, and to all levels of education no later than 2015.


Goal 4. Reduce child mortality.


Target 5. Reduce by two thirds, between 1990 and 2015, the under-five mortality rate.


Goal 5. Improve maternal health.


Target 6. Reduce by three quarters, between 1990 and 2015, the maternal mortality ratio.


Goal 6. Combat HIV/AIDS, malaria, and other diseases.


Target 7. Have halted by 2015 and begun to reverse the spread of HIV/AIDS.


Target 8. Have halted by 2015 and begun to reverse the inci- dence of malaria and other major diseases.


Goal 7. Ensure environmental sustainability.


Target 9. Integrate the principles of sustainable development into country policies and programs, and reverse the losses of environmental resources.


Target 10. Reduce by half the proportion of people without sus- tainable access to safe drinking water and basic sani- tation by 2015.


Target 11. Have achieved by 2020 a significant improvement in the lives of at least 100 million slum dwellers.


Goal 8. Build a global partnership for development.


Target 12. Develop further an open rule-based, predictable, nondiscriminatory trading and financial system. It includes a commitment to good governance, devel- opment, and poverty reduction, both nationally and internationally.


Target 13. Address the special needs of the least-developed countries. Includes tariff and quota-free access for the least-developed countries' exports, enhanced programs of debt relief for HIPCs and cancellation of official bilateral debt, and more generous ODA for countries committed to poverty reduction.


Target 14. Address the special needs of landlocked countries and small island developing states (through the Pro- gram of Action for the Sustainable Development of Small Island Developing States and the outcome of the twenty-second special session of the General Assembly).


Target 15. Deal comprehensively with the debt problems of developing countries through national and international measures in order to make debt sustainable in the long run.


Target 16. In cooperation with developing countries, develop and implement strategies for decent and productive work for youth.


Target 17. In cooperation with pharmaceutical companies, pro- vide access to affordable essential drugs in develop- ing countries.


Target 18. In cooperation with the private sector, make avail- able the benefits of new technologies.