High School

Which of these is a true statement about Starbucks' success in the Far East?

A. Starbucks faced no competition in the Far East.
B. Starbucks encountered immediate success in all Far East markets.
C. Starbucks faced challenges but eventually succeeded in the Far East.
D. Starbucks withdrew from the Far East market.

Answer :

Final answer:

Despite facing cultural differences and competition in the Far East, C) Starbucks succeeded by understanding local markets and tailoring its products.

Explanation:

The statement that is true about Starbucks' success in the Far East is, 'Starbucks faced challenges but eventually succeeded in the Far East.' Whilst Starbucks indeed faced challenges in this region due to cultural differences and competition, it has managed to carve out its niche and flourish. For instance, in China, Starbucks initially faced resistance due to the strong tea-drinking culture. However, through localizing its products and investing in understanding the market and consumer needs, Starbucks managed to turnaround its fortunes and is now one of the leading coffee franchises in the country.

Learn more about Starbucks' Success in the Far East here:

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