High School

Which of the following is not an example of "some" customer loyalty?

A. Multiple loyalty
B. Situational loyalty
C. Anticipated loyalty
D. Regret limited loyalty

Answer :

Regret limited loyalty is not a recognized type of customer loyalty, unlike multiple loyalty, situational loyalty, and anticipated loyalty, which are all examples of customer behaviors reflecting different levels of brand commitment. Option d is correct.

Among the options provided, regret limited loyalty does not represent an example of "some" customer loyalty. While multiple loyalty corresponds to customers who are loyal to several brands simultaneously, situational loyalty describes loyalty that is dependent on specific circumstances, such as convenience or a special offer.

Anticipated loyalty refers to a customer's expectation to remain loyal to a service or product in the future. There is no established customer loyalty type known as regret limited loyalty, suggesting this is not a recognized term within the context of customer loyalty concepts.

Option d is correct.