Answer :
Final answer:
Product placement is the practice of featuring or showcasing products in television shows or movies as a form of advertising.
Explanation:
The phenomenon you are referring to is known as product placement. Product placement is the practice of featuring or showcasing products, such as Starbucks cups, in television shows or movies as a form of advertising.
In the case of the TV show 'The Voice', the presence of Starbucks cups and the act of drinking Starbucks on camera is a strategic placement to promote the Starbucks brand.
This marketing technique allows companies to reach a large audience and create brand awareness by associating their products with popular and influential TV shows or movies.
Learn more about Product placement here:
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