Answer :
Final answer:
In Geoffrey Moore's Crossing the Chasm framework, the customers who want more service and are willing to pay more for it are part of the Early Majority, also known as Pragmatists.
Explanation:
In Geoffrey Moore's Crossing the Chasm framework, the customers who are willing to pay more but also require attention and service are known as Early Majority or the Pragmatists. These customers are pragmatic in their approach and will only adopt new products or technologies once they have observed others using it successfully. They usually require strong support and service as they are typically less tech-savvy. They are willing to pay more as long as the product or technology is reliable and comes with good support.
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