High School

Dear beloved readers, welcome to our website! We hope your visit here brings you valuable insights and meaningful inspiration. Thank you for taking the time to stop by and explore the content we've prepared for you.
------------------------------------------------ Craig's Craft Beer structures its company to encourage its most profitable older customers to remain loyal while also targeting a new generation of customers. What is Craig's Craft Beer attempting to build?

A. Partner relationships
B. Customer lifetime value
C. Share of customer
D. Customer loyalty
E. Customer equity

Answer :

Answer: Customer Equity.

Explanation:

Craig's Craft Beer company is building their customer equity, as they seek to maintain current customers and increase customer base. Customer Equity is the total value a business company benefits from all their customers, during their period of active patronage.

Other Questions