High School

A salad dressing company buys a large olive grove. The olive grove produces olive oil, a key ingredient in many salad dressings. The salad dressing company is practicing which of the following?

1) Concentration
2) Forward vertical integration
3) Backward vertical integration
4) Horizontal integration

Answer :

Final answer:

The salad dressing company is practicing backward vertical integration by buying an olive grove to produce olive oil, a key ingredient in salad dressings.

Explanation:

The salad dressing company is practicing backward vertical integration. Vertical integration refers to a company acquiring other companies that encompass all aspects of a product's lifecycle. In this case, the salad dressing company has bought an olive grove to produce olive oil, which is a key ingredient in many salad dressings. By owning the source of the raw material, the company now has more control and can ensure a steady supply of olive oil for its salad dressings.

Examples of backward vertical integration in other industries include a soda company buying a sugar cane plantation or a car manufacturer acquiring a tire company.

Learn more about backward vertical integration here:

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